When you decide to sell your home, setting your asking price is one of the most critical decisions you will ever make. Your home’s price is often the first thing buyers see, and prospective buyers pass over many homes that don’t appear in their price range without ever seeing the home’s features in a showing.

Your asking price is often your home’s “first impression.”

To maximize the most value possible for your home, you must make a good first impression. This is not as easy as it sounds, and home sellers should never take pricing strategy lightly.

Pricing too high can be as costly to a home seller as pricing too low.

Looking at what homes in your neighborhood have sold for is only a small part of the process—it’s not nearly enough to help you make the best decision. Based on a recent study compiling over a decade of industry research, experts have created a new special report entitled “Homesellers: How to Get the Price You Want (and Need).” This blockbuster report illustrates pricing strategy from three different angles. This vital information will help you price your home to sell—and for the price you want.

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